the 1st Commandment of Business

Accelerate Your Objectives

Know Thy Market's principal consultant is certified with the National Association of Certified Valuation Analysts. The Certified Business Valuation services provided by Know Thy Market are essential for a number of scenarios, including:

Click here to read Joe Carlen, CVA's Bloomberg article about shareholder activism.

Schedule a Complimentary Project Review

Obtain a detailed quote and timeline for your project. Click here to schedule a complimentary introductory call.


  • Business Valuation Services
  • Corporate Strategy
  • Effective Corporate Positioning
  • Effective Market Penetration
  • Cash Flow/Operational Optimization

Learn More


  • Certified Business Valuations
  • Comprehensive Market Assessments
  • Professional Strategic Business Plans/PPMs
  • IP Valuation & Assessment

Learn More

“A remarkable success story”

President Bill Clinton regarding From Lifeguard to Sun King - the Wall Street Journal bestselling autobiography of Robert Bell (co-authored by Joe Carlen).